Uh oh! Fox won’t allow some press to share ‘Fantastic Four’ reviews until day of release

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on Uh oh! Fox won’t allow some press to share ‘Fantastic Four’ reviews until day of release

Kyle Buchanan, Senior Editor at New York Magazine/Vulture, revealed that the embargo for Fantastic Four reviews won’t be lifted until “the day before the movie comes out” for online publications. The print embargo won’t lift until the day of release. Typically a review embargo is lifted a week or two before a movie’s release.

https://twitter.com/kylebuchanan/status/625825754501091328

Steve Weintraub of Collider got a bit more specific, announcing that the review embargo lifts on Wednesday, August 5th at 6pm PST. Technically the movie opens on Friday, August 7th, but most movie theaters will be showing it early on Thursday night.

But don’t worry, Superhero News will have you covered! We’ll be at the early Thursday screening and will share our thoughts as soon as possible.

VIA: Comicbook.com

10 comments

  1. Nubby Mcquilicutty Avatar
    Nubby Mcquilicutty

    crap confirmed by studio itself…

  2. Chris @ Superhero News Avatar
    Chris @ Superhero News

    I wrote that line when we thought the embargo was up the day of the review. That’s the worrying part, not the fact that there’s an embargo. Deleted it since now we know it’s truly the day before.

    Usually an embargo is lifted a week or two before a release, to help build buzz about it… assuming it’s good. Lifting it a day before won’t create that buzz.

    1. Chris @ Superhero News Avatar
      Chris @ Superhero News

      Lol well I deserved it directed at me because this article originally opened with something like “The following news shows that Foc doesn’t have much confidence in their Fnatastic Four reboot…”

  3. Spurple Avatar
    Spurple

    Can’t be any worse than Ant-Man.

    1. i'm the arrow Avatar
      i’m the arrow

      ant-man was good

      1. Spurple Avatar
        Spurple

        Not really. Wasn’t the worst the MCU has to offer, but still.

        1. i'm the arrow Avatar
          i’m the arrow

          Ironman 2 was the worst the mcu has to offer.

    2. SomeGuy Avatar
      SomeGuy

      Oh, it most certainly can be.

      1. Spurple Avatar
        Spurple

        That’d be an achievement.

  4. The_Foehammer Avatar
    The_Foehammer

    [Sound of plane engine sputtering, stopping…]

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