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So once again, the question must be asked. When are we gonna be getting our first teaser for Spider-Man? The question isn’t exactly as easy to answer as one might imagine. There’s currently three possibilities. Our first teaser could arrive, at the earliest mind you, in December. Disney has a mega blockbuster releasing; Rogue One. In addition, Sony Pictures also has a major release coming for the Christmas holiday; Passengers with Chris Pratt and Jennifer Lawrence. That opens up another can of worms. According to the deal between Marvel and Sony Pictures, Sony will be the ones to market and fund the movie, and Marvel will be working on the creative side. A deal like this has been unprecedented, and Sony will be having to make the calls when it comes to the marketing aspects. It’s definitely going to be interesting to see what they decide to do.
From Spider-Man News: