
Read the Full Story“People remember that because it was such a good stunt. It’s a seven-issue series, which is 150 pages or something, and Spider-Man appears it it for three pages, one of which is a splash. It was such a tiny part of it. To be honest, it was just a way of boosting up our sales. We were just sitting there thinking, what can we do with Spider-Man for three pages? And that worked.”